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That means with SEO they are essentially redundant. Social shares are a ranking factor for SEO as well as creating natural backlinks for the SEO content on your site. Create serious value by developing really well targeted 'content hubs,' or pieces of content that are highly engaging and serve a serious need that customers like yours need help with. With around 6 billion searches per day, it isn't surprising that more and more companies are looking to improve their online presence to take advantage of a constantly growing market.

Why have text links been so popular?

The ways that people convert on mobile are a lot different than how they convert on a desktop. The customer journey has totally changed. This means if your website Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... ranks high enough to appear on the first page of the search results you will likely enjoy increased website traffic. Matching – Existing and New Content Our approach to Onsite SEO is to try to match one keyword phrase from each keyword cluster to a single page on your website. Human users are already intrigued by your title; all that’s left to do is entice them to clickthrough with your meta description. A meta description is information, more in depth than your title, that will let users know what to expect when they visit your page.

A focus on white hat SEO to benefit search engine placement

Employ keyword targeting. This is the classic ranking signal for on-page optimization, and it is still critical today. It does need to balance with the other on-page elements as well to be most effective. Find the best blogs in your industry and ask them if you can write a post for them. The main purpose of categories and tags are to help web visitors navigate your blogs quickly and easily, which in turn, help you get a better search ranking (if used properly). In a nutshell, categories are the table of contents for your blog, while tags are the index that helps a search engine to interpret your blog’s subject matter with ease. Browsers differ in how they treat invalid code so you should always use valid HTML to avoid browser specific issues.

Adopt a customer centric view of content

Although these citations are indeed helpful across the board, they are particularly useful in enhancing your Search Results in the Search Engines’ maps and geo-location rankings. This isn’t really a common problem, but it has damaged quite a few businesses over the years; particularly those that are new to digital marketing. "Keyword stuffing" refers to the practice of loading a webpage with keywords or numbers in an attempt to manipulate a site's ranking in Google search results. Often these keywords appear in a list or group, or out of context (not as natural prose). We asked an SEO Specialist, Gaz Hall, from SEO York for his thoughts on the matter: "The key to a successful list post is no more complicated than including a large number of quality items."

Facts about metrics that will make you think twice

This sort of traffic can be a great signal to search engines that you are delivering something on your site that your audience is interested in. Whether A great example that I like to use is Heat All. or not using bold and italics is a good SEO content strategy is anyone’s guess, but making certain words and phrases stand out can definitely enhance readability. When you allow search engines to crawl and index MASSIVE pages in your site, it consumes the crawl budget that you are given. Google cannot infinitely crawl all pages of your site everyday, you know? Search engines have made it clear: a vitally important part of the future of search is “rich results.”