Make sure all the links are no follow if you are being paid by a third party to publish a post on your blog. The backlinks which are paid are punished by Google. It applies for both, the page giving it and the one receiving it. Panda and Penguin are algorithm updates by Google, focused on serving more quality websites in their search result pages. Panda focuses on thin content and banners, among other things, where Penguin checks if the links to your website are natural links that make sense. Organic SEO should be the bedrock of any optimisation efforts that you undertake. Paid marketing strategies available online tend to be seen as more efficient, as they can be implemented quickly, whereas SEO can take years to have maximum effect.

Go long-tail and forget indexed pages

You wouldn’t build a house without foundations, and that is exactly what Technical SEO is to your website. A bounce rate is the Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... percentage of visitors who navigate away from the website after viewing only one page. The aim is obviously to have as low a bounce rate as possible. You need to keep people on your website by making multiple pages attractive and intriguing enough that people will stick around and want to learn more about what you have to offer. Manipulation erodes user trust. SEO only becomes difficult when other people become involved that aren’t SEOs.

Your guess is as good as Google's

A common example of this is a reseller or affiliate site who may use their suppliers product descriptions, or a recruitment site that may be advertising on behalf of a client (and the client is also advertising the job specification on their site) – chances are, the original site will have the ranking advantage. If you don’t know your audience, you won’t be able to create great, shareable and relevant content, and you may as well not bother creating blog posts and article at all. Social media was new and trying to establish itself. The balance of art and science that’s called for varies for every new project.

Learning about hits is not difficult if you have a good teacher

Now that you understand why search engine rankings are so important you might wonder how to achieve these rankings. Opportunities are (in my experience) reserved for local and long tail SERPs where the top ten results page is already crammed full of low-quality results, and the SERPs are shabby – certainly not a strategy for competitive terms. Tracking things like page views, bounce rate, and SEO, as well as likes and shares, can give you a sense of how well people and search engines receive your content. Gaz Hall, an SEO Guru from the UK, said: "This planner will also provide information on historical stats, so you can see how the keyphrase has gained and lost popularity over the last few months and years."

Think about site submissions from the start

A good rule of thumb is; do NOT expect to rank high in Google with content found on other, more trusted sites, and don’t expect to rank at all if all you are using is automatically generated pages with no ‘value add’. If I'm always shocked by New Media Now, in this regard. you want to start driving high-quality traffic to your website and find keywords with realistic search volumes, you need to seek out keywords with more search phrases, or “long-tail” keywords, over short ones. Google has built a giant database of hundreds of trillions of webpageswhich its algorithm then analyzes and ranks. It does this by sending out scores of digital robots, or “spiders,” which visit page after page. They “click on” the links on each page to see where they lead. Search engine bots are entirely different entities.